Direct Mail

How to Create an Effective Mailshot Campaign

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effective mailshot campaigns

There are various methods used by businesses looking to promote their brand, goods, and services these days. Naturally, in the digital era that we live in today, many target online marketing solutions in a bid to try and promote their business. However, there are also more traditional methods you should consider in addition to digital […]

Direct Mail

The Importance of Using a Mailing House with ISO Accreditations

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iso

When evaluating the quality of a mailing house, look no further than its compliance with ISO standards. A mailing house who possesses all three ISO accreditations, like Snapmail, does so through maintaining the highest of standards and subsequently passing rigorous inspection and auditing. What are ISO Accreditations? Like any industry, the mailing industry has regulatory […]

Direct Mail

The Different Types of Direct Mail

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volkswagen direct mail

One of the greatest things about direct mail is that it comes in many different forms. It can be letters, postcards, catalogues or anything else that can be mailed directly to a home or office. By specifically tailoring the type of direct mail you choose for your audience and the purpose of your campaign, you […]

Direct Mail

Postcard Marketing: Tips for a Great Campaign

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postcard marketing

Postcard marketing is a simple, flexible and inexpensive direct mail marketing tool and works to put a promotional message in front of a prospect or existing customer. According to Forbes, 57% of people say postcard marketing makes them feel valued and creates authentic relationships. Postcard marketing can be an effective way of enticing prospects or past […]

Direct Mail

Outsourcing Your Printing: The Pros and Cons

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print outsourcing

Outsource printing is when all printing, document management and even mail distribution is handled and managed by a third-party company. There are multiple benefits to outsourcing your printing and handing it over to trustworthy professionals from start to finish. Print management takes the full printing process off your hands and provides you with an all-inclusive […]